Privacy Policy

Overview

At Careviv Inc. ("Careviv," "we," "us," or "our"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you access or use careviv.ca and any related websites, applications, and services owned or operated by Careviv that link to this Privacy Policy (collectively, the "Services").

Consent and applicability

By using or accessing the Services, you acknowledge that you have read and understood this Privacy Policy and consent to our collection, use, and disclosure of your information as described. If you do not agree, please do not use the Services. If you use the Services on behalf of another person (such as your child), you represent that you are authorized to accept this Privacy Policy on their behalf. This Privacy Policy is incorporated into and subject to our Terms of Use.

Table of Contents

• Scope and Key Definitions
• Information We Collect
• Sources of Information
• How We Use Information
• How We Disclose Information
• Cookies, Analytics, and Advertising
• AI Features
• Data Security
• Data Retention
• Children's Privacy
• Your Choices and Rights
• International Transfers
• Changes to This Privacy Policy
• Contact Us

1. Scope and Key Definitions

Personal Information means information about an identifiable individual, as defined under applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and relevant provincial legislation. Some information is more sensitive (for example, health-related information, benefit coverage details, appointment details, or precise location). We treat sensitive information with heightened care and safeguards.

• Users: individuals who create an account or use account-only features.
• Visitors: individuals who access the Services without creating an account.
• Careviv is a healthcare resources and discovery platform. We do not provide medical care, diagnosis, treatment, or insurance services. Providers listed on Careviv operate independently.

2. Information We Collect

We collect information depending on how you interact with the Services. The categories below describe what we may collect and may have collected in the last 12 months.

• A. Information You Provide Directly: account and contact information (name, email address, phone number if provided, login credentials or third-party login tokens), profile and preferences (school or plan selection if provided, coverage preferences, saved clinics, communication preferences), appointment and service interaction data (provider/clinic searched for or saved, booking-related details you submit, messages to support), cashback/rewards program information (eligibility signals, payout destination details where applicable), and reviews/content you post.
• B. Information Collected Automatically: device and usage data (IP address, device identifiers where available, browser type, operating system, referring URLs, pages viewed, clicks, time on page, navigation paths) and approximate location data (general location inferred from IP address or location you provide such as city or postal code).
• C. Information From Third Parties: login/account providers (e.g., Google), analytics or fraud-prevention vendors, and healthcare providers/partners for limited confirmation details (such as completed appointments) where applicable.

3. Sources of Information

We collect Personal Information from you when you create an account, search clinics, submit forms, contact support, or participate in programs; from your devices through cookies and similar technologies; from third parties such as authentication providers, analytics vendors, and service providers supporting platform operations; and from partners and providers when needed to facilitate features you request (e.g., appointment validation for rewards), where applicable.

4. How We Use Information

We use Personal Information for the following purposes:

• A. Providing, maintaining, and improving the Services: create and manage accounts, provide search/discovery/personalization, enable account-only features, provide customer support, debug and improve performance, and conduct internal analytics, testing, and product development.
• B. Coverage and information features: show coverage-related content and explain plan-related information based on the information you provide, and provide educational guidance and reminders (non-medical).
• C. Cashback, rewards, and referral programs: track eligibility, attribute referrals, prevent abuse, deliver rewards, verify qualifying actions, and handle disputes.
• D. Communications: send transactional communications, service updates, product announcements, and marketing communications where permitted by law (with opt-out where applicable).
• E. Safety, security, and legal compliance: detect and prevent fraud, enforce our Terms of Use, and comply with legal obligations.

5. How We Disclose Information

We may disclose Personal Information to the following categories of recipients, for business purposes consistent with this Privacy Policy:

• A. Service providers (processors) such as hosting, authentication, email delivery, analytics, customer support, and security/fraud prevention services, with contractual protections.
• B. Healthcare providers and clinics when you choose to connect, to facilitate that interaction.
• C. Partners for rewards/validation when applicable to confirm eligibility and prevent fraud.
• D. Business transfers such as mergers, acquisitions, financing, bankruptcy, or sale of assets, subject to law and notice where required.
• E. Legal and safety disclosures to comply with legal obligations, protect rights and safety, or investigate fraud/security issues.
• F. With your consent when you direct us to do so.

6. Cookies, Analytics, and Advertising

We use cookies and similar technologies to keep you logged in, remember preferences, analyze site usage, improve performance, measure marketing effectiveness, and detect fraud. You can manage cookies through your browser settings. We may use analytics services to understand usage. If we run advertising campaigns, partners may use cookies or pixels to measure performance or serve relevant ads. Some browsers send "Do Not Track" signals; where required by law, we will honor applicable opt-out preference signals to the extent feasible. If enabled, session replay tools may be used for usability and troubleshooting with safeguards such as masking sensitive fields.

7. AI Features

Careviv may offer AI-assisted features such as chat guidance, clinic discovery assistance, or content summarization. AI output may be inaccurate or incomplete. AI Features are provided for informational purposes and are not medical advice. We may process inputs you provide to deliver AI Features and to improve quality and safety, subject to applicable law and vendor terms where third-party AI services are used.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect Personal Information against unauthorized access, disclosure, alteration, and destruction. No internet transmission or storage method is 100% secure. You are responsible for safeguarding your credentials and promptly notifying us if you suspect unauthorized account access.

9. Data Retention

We retain Personal Information as long as necessary to provide the Services, maintain your account, operate rewards and verification programs, comply with legal obligations, resolve disputes and enforce agreements, and maintain security and prevent fraud. Retention periods vary based on data type, sensitivity, and legal requirements. We may retain de-identified or aggregated information longer where it cannot reasonably identify you.

10. Children's Privacy

The Services are not intended for children under 18. We do not knowingly collect Personal Information from children under 18 without appropriate authorization. If you believe a child has provided Personal Information to us, contact us and we will take appropriate steps. If you use the Services on behalf of a minor, you represent that you have legal authority to do so and that you consent to our processing of the information you submit.

11. Your Choices and Rights

You may request access to, correction of, or deletion of your Personal Information, subject to legal exceptions and verification requirements. If you have an account, you may update certain information by logging into your account settings or request account closure by contacting us. You can opt out of marketing emails using the unsubscribe link; you may still receive transactional or service-related messages. You may control cookies through your browser settings and, where implemented, platform cookie controls. To exercise privacy rights, contact us using the information in Section 14. We may need to verify your identity before fulfilling requests.

12. International Transfers

We may store and process Personal Information in Canada and other jurisdictions where we or our service providers operate. Your information may be subject to the laws of those jurisdictions, including lawful access requests by courts or law enforcement. We take steps to ensure appropriate safeguards are in place when using service providers that process information outside your province or Canada.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If changes are material, we will provide notice through the Services or by other appropriate means. The Effective Date at the top indicates when the latest version became effective. Your continued use of the Services after an update constitutes acceptance of the updated Privacy Policy.

14. Contact Us

• Careviv Inc.
• Email: generalinfo@careviv.ca
• Website: https://www.careviv.ca